Staging & Listing Process
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Real Estate Re-Designed
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Staging & Listing with
Jill Turgeon
eXp REALTY
780-218-7444
Welcome to Real Estate Re-Designed!
See the Gallery Tab for Jill’s Staging Portfolio
Myths about Home Staging
“Decluttering and cleaning up is Staging”
It is not. The truth is that decluttering and cleaning up are expected by buyers when you are selling, but are only the first steps to Staging.
“I have a nice house, it doesn’t need to be Staged”
While this may be true, all homes benefit from Staging. The process of Staging is not to decorate your home, but to market it, which is much different. In fact, during the process, the decorating you have done may need to be toned down to reflect a more “buyer friendly” look. The goal is to create an atmosphere that a buyer falls in love with.
It needs to present as their next home, not your current home.
“Properties like mine sell fast”
In the past that may have been the case, however in the last few years the economy and market have changed dramatically. Whether it is the economic changes in general or the increase in your competition staging their homes, you will need to consider it or be left behind.
Your listed competitors are fighting for their sale and so the question is…who will sell first?
Jill Turgeon has been Professionally Staging in the area for over 20 years and has won multiple awards for her Staging. She will share all her expertise and knowledge when she lists your home, including Staging it for you.
Process
- Call / Text Jill @ 780-218-7444
- We can set up a quick video chat if you prefer
- Jill will come and see your property and do a walk through to discuss options
- She will prepare a Comparative Market Analysis for you
- Once the Staged Price is agreed to, she will come back and do a complete Walk ‘n Talk Staging Consultation
- You will complete your “preparation for staging” checklist & she will arrange any connections to Contractors, if needed.
- Included are Color Consultations if paint is being updated
- Once staging “prep” is done, She will stage your home with quality furniture and décor from her inventory
- She will book professional photography/video and mandatory RMS measuring
- Then your listing will “go live”, with all marketing schedules in place.
Staging & Listing with Jill Turgeon is a “Real Estate Re-Designed Experience”. From the actual staging and design to communication, service and detail orientated marketing, this will be a Re-Designed experience that will make you love the process & results!
Rise above every other listing and get better showings, feedback and….offers!
Facebook Page
The Staging Agent Jill Turgeon
YouTube Channel
@thestagingagent
Jill Turgeon is a Licensed Real Estate Agent in the Province of Alberta with eXp REALTY
This website is not intended to solicit properties/ clients already under contract
Color Layers Style Form Function Flow
Get in the Drivers Seat with your Listing Process
Get a Competitive Advantage
Check out our Video On Preparing your Home for Selling – On the Consultation and Quote Page
The Staging Agent
Testimonials
“Jill was amazing to work with, she took care of just about everything. Was an easy process when I had her in my corner, and the staging she had done was very professional and looked great! I would recommend her for sure”
“We recently bought our first home and we are so happy that we got Jill Turgeon as our REALTOR. She is very thorough with all aspects of our house purchase and explained all pros and cons of each properties we have viewed for us to make a good decision. She was very patient and knowledgeable to answer any of our questions and we felt so comfortable throughout the process as a first time home buyer. We will definitely recommend Jill for anyone who’s seeking to purchase real estate in Greater Edmonton Area.”
Amal & Aksa M. Spruce Grove AB, March 2022
*******
“Hiring The Staging AGENT Jill Turgeon to prep my home before the sale sign went up was the best decision I ever made. The smallest detailed changes to the more obvious larger changes, started to make sense. It was slowly becoming NOT my home. My home was slowly being transformed to a HOUSE that presented the potential to become someone else’s HOME. It went on the market 11:00 p.m. in the beginning of June and the new owners took possession end of July. My decision to overcome my uncertainty to stage my home turned out to be the best decision. The display of professionalism, hard work and determination to get things done as well as the incredible knowledge of Jill Turgeon PAID OFF. SOLD!
Randee R. Parkland County, AB June 2021
*******
“Jill’s expertise and eye for detail transformed our aging first-home-turned-rental into something eye-catching and move-in ready. She helped us discern what and how to invest our resources and energy to get maximum return on the sale. Her calm demeanor and tenacity helped us navigate a difficult buyer and made her an excellent advocate. The whole process from renters moving out to renos to closing date was complete in less than two months and we are SO grateful.”
Sheleena B. Spruce Grove, AB July 2021
*******
“Jill went way above expectations and did what it took to make things happen for us. She really took charge and her knowledge with her experience is quite impressive. There was absolutely no doubt who she represented and made us feel so very important. We definitely recommend her!”
Kelvin and Margot P. Dec 2021, Westlock, AB
Check out our Testimonies from Jill’s Staging Clients
“Hi Jill,
Your staging was a wild success all around! We were able to drastically increase the number of leads we’re receiving from our refreshed ad pictures, and people loved the show unit. They felt like they could see themselves living there as soon as they walked in.
We had a problem renting our elite units at Westland Park prior to staging – less than 10% of the units rented a few months prior were elites. The show-suite bumped that up to nearly 50%!
Quite impressive.
Thank you for everything!”
Dylan W. Marketing Manager @ MHA Properties
*****
“My Husband and I would like to take this opportunity to say Thank You for a job very well done. This is the 2nd time we have used your company, in 2013, we had your company stage a property we were selling. At the time the market was strong. The house sold after being on the market for 1 DAY and for $20,000 above the asking price. This fall in 2018, with the market being very soft. We called on your company again. When the houses in our location are currently taking 6-8 months to sell. We are happy to report, our house took less then 2 month to sell.
We truly believe that the advantage we had, was from the staging efforts provided. After the staging was finished, both my husband and I commented that it never looked that good when we lived there.
We would not hesitate to recommend Simply Irresistible Interiors to our friends and family. If we ever sell another property, I can assure you that our first call is to our real estate agent and our second call is to you.
Mavis M, Sherwood Park, AB
*****
“Hi Jill! Your company did such an amazing job staging our home to sell. It was on the market for 5 days and we got 2 offers. We ended up getting very close to list price. Your staging team was so professional and accommodating, with special thanks to you for all your hard work. We believe it’s worth it to stage your house and your company has a really nice product that made my home even more appealing. I am now a believer!”
Client – Carly R.- Edmonton
Carly also hired us in 2016 for another home, much larger and it also sold in the first month.
*****
“Thank you so much for the wonderful job you did! The house was staged beautifully, accenting all it’s best features and the pictures that were taken gave buyers a wonderful introduction to our house. The service you provided, was very professional and we feel it was money well spent considering we had multiple offers within a week of listing and the house sold in 18 days! I would recommend Simply Irresistible Interiors to anyone who would like to sell their home! Thank you!
Jodi A.
Stony Plain, AB
*****
“We used Simply Irresistible Interiors to stage our newly built spec home. Jill did a fantastic job staging! We received so many compliments on the decorating. Jill has great taste and an eye for detail. We were extremely happy with the end result- she transformed our house into a dream home! We were also impressed with the quality of furnishings she used. One week after we listed our house, we received an offer to purchase and sold our house! It goes without saying, the next time we are looking to sell/stage or need color or decorating expertise, we will be calling Jill!”
Alana S.
SAVVY Custom Homes Ltd
*****
“I initially called Simply Irresistible Interiors because I had a bit of a challenge: I was looking to sell my currently vacant condominium. The building had 8 other units also for sale and while my condo was well maintained, it needed just a little something extra to make it stand out from the rest of the units for sale. After talking with Jill and scheduling the staging, I felt very confident using her services and leaving all the design details up to her. She also made everything so easy by taking care of all the moving and set up of the furniture.
The staged condo was absolutely beautiful. Of potential buyers who viewed the condo, each remarked at how lovely everything looked. I received an offer within three weeks of it being on the market. I was extremely pleased, especially considering how many other units were for sale in the same building and that current market conditions show three months on the market is typical.
I would not hesitate to recommend Simply Irresistible Interiors and would definitely use their staging services again. I am thoroughly impressed with Jill’s talent, service and professionalism.”
Jennifer F. Riverbend, Edmonton
Tips for Hiring a Home Stager- ask these questions first
When searching for a Professional Staging Company ask 12 KEY Questions
- Do you own your own goods or source them from a third party?
- What is the condition of the furniture?
- How many years have you been in business full time staging?
- What are your Staging to Selling Statistics?
- Do you know the average number of days on market for your staging projects?
- Do you work with a professional photographer?
- Do you include extra marketing for us to expand our reach to buyers?
- Have you been professionally trained in color theory?
- Do you have a business license?
- Do you have insurance?
- Do you have a legal contract?
- How many vacant homes do you stage per year?
Jill's Staging Company Stats 2003-2022
Jill paved the way in Edmonton, Staging homes professionally at her company, Simply Irresistible Interiors since 2003 and got amazing results!
Her staging stats were on average 2-18 DAYS on market
Staging is an investment designed to save you money in the long run and even make you money when you sell for a higher price.
In a down market, you can stand out from the other homes and be SOLD quicker.
In a fast market, why not stage and reach for Multiple Offers?
Her highest Multiple Offer Staging sold for $120,000 OVER ASKING PRICE*
With the majority of our staging projects SELLING FASTER, She knows what to do to get your house SOLD!
*Selling over asking price, is not guaranteed in any situation, as too many factors can affect this outcome.
"Why Risk your Largest Asset to Virtual Staging?" What is Jill's Process when you List with her?
Jill’s Goal
To help you Stage and Sell your property and to have your repeat business.
Jill’s Real Estate Re-Designed Listing & Staging service can help you do just that.
Her goal is to create a series of great first impressions during your online and “in person” showings. This is easily not accomplished with virtual staging, as the buyers are disappointed with the experience once they arrive & see it empty.
Virtual staging, while offering a cheap price tag, ends up costing you more money in the end, as your home loses opportunities to get offers and sits for sale.
Why is this?
Buyers have placed your home on their list based in part to the gorgeous online photos. If they arrive and see empty rooms, it is an underwhelming experience, that leaves them with a feeling of being deceived.
This is not a good starting point for an offer to be written.
The other reality is that all the flaws are exposed and suddenly the showing goes from “I can see my family living here, and feeling comfortable” to “Wow, there is a lot of little things that need to be done and why is that switch in the middle of the wall?” The flaws and quirks are exposed for all to see.
Online Dating Fail!
We have all either known someone or experienced ourselves, an online dating fail. The picture is not the truth in person. If the reality disappoints, is there a second date?
Jill had spent a lot of time in her staging business re-staging many properties that had the virtual staging “failed” experience. Home owners were not happy after months of trying to sell as a virtually staged vacant home, losing time and money along the way and in every case, regretted choosing that initial path. This is why she DOES NOT offer virtual staging services. Instead you get the REAL THING.
Her Process
It all starts with a 15 Min Strategy call on Zoom. Don’t clean your house for this, it is only a Meet & Greet call!
Email me at: admin@stageandsell.ca to book or call 780-218-7444
After the initial call, you can both decide if the Staging Process is a good fit and Jill can explain everything she includes when you list with her and what the process is from start to finish.
And don’t worry, this is all part of the process:
- After our 15 min call, we book an in person market evaluation and preliminary walk through of your home
- Jill will prepare a CMA and discuss pricing as well as what your staging process looks like
- On staging day day, she will bring Stylish and Current Furniture & décor, and stage it with her Designer touch
- Clean up after Staging and De-Staging your property, no mess left behind!
- “Magazine cover ready” for showings & professional photography
- A Non -Smoking Team on your property – safer for your home
- Protection Felts for our furniture, to protect your floors
- Ironed linens
- Detailed Room and Lighting Preparation for Photo Session
- Fully Insured
Additional Partnered Services:
- Interior painting
- Electrician
- Contractor for renovations if requested
- Organizing team
- Window Washer
- Professional Photography
- RMS Measuring
- Jill will install the latest trends for your property
- Seamless Procedure for Home Staging designed to take the pressure off of you
- Excellent customer service
- 19 years of experience in Home Staging
- Multiple Top 10 Staging Awards, 2013, 2015, 2015, 2016, 2018 and 2022
- This promises to place your home on a Buyer’s list by setting it apart from other property, even other STAGED ones.
- See why she is the #1 Choice for Home Staging, in her Photo Gallery.
SPEEDY STAGING! 10 hours of footage in 5 minutes!
Jill owns all her own Quality Staging Furniture and Décor. She does not rent from furniture rental companies so she can maintain the quality and condition of her inventory.
Questions?
780-218-7444
Show home? Options to Purchase your Staging Package
Furniture and accessory packages may be purchased instead of rented. Whether you buy a package from us or your buyer does, the home will be already designed, color coordinated and professionally set up.
Each package price is based on the inventory in that project and can be priced once the project is complete. Some exceptions apply.
